Don’t miss the FREE stuff

Read the exhibitor manual, getting as much information as you can is one of the keys to a successful exhibit.

Most event organisers will have a manual – read it – it sounds obvious but most organisers offer FREE PR support, a FREE profile on their website, FREE information in the event guide which is given to all visitors; even promotional things like website banners and email footers amongst other marketing opportunities for you.  By making the most of these additional freebies and providing news worthy information to the organisers you are already one step ahead of your competitors.